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Presenters: Kirschner, Leigh-Chantelle, Singer

In this panel, you'll learn how successful activists use the power of the Internet to further the message of compassion and cruelty-free living. Topics covered will include: podcasts, blogging, video production for the web, Facebook, social media marketing, Twitter, websites, and e-newsletters. Panelists will also cover how to use your own talents and skills to create much-needed change for animals.

Andrew Kirschner
Animal rights activist

1. Introduction
2. Facebook
   1. How to write and use notes effectively and raise money
   2. How to use videos and groups to support the animal rights movement
   3. How to plan and share events
   4. How to energize people to action and make an impact on the movement
3. Conclusion
   1. Why I’m running for U.S. Congress
   2. The future of the AR movement

Leigh-Chantelle
Viva La Vegan (Australia)

• talks about her organizations/activism and how they use the internet to promote their cause

• Social media marketing

• Twitter

• Websites & it's sub-categories (focusing on food advocacy)

• E-Newsletters

• USING TALENTS/SKILLS, ETC TO PLUG INTO AR

Jasmin Singer
Executive director, Our Hen House